What equipment do I need to start selling online?

You wanna know the real answer? You’ve most likely already got everything you need to get started! All you need is your smartphone to shoot some snaps, and the eBay app.

If you want to get a bit fancier, definitely add a nice backlight and use a decent backdrop. You can use something nice and basic like this Vivitar ring light, will be more than perfect for most basic shoots. The best thing about ring lights is the versatility, you can shoot through them or you can have it off to the side for a different lightpoint.

I use the Logitech Litra Glow backlight, it is more for streaming and vlogging but as it is almost infinitely adjustable and powers from a USB-C source, and threads onto any tripod, I like using it for product photography.

The next step is a decent light box, for shooting images of smaller products. eCommerce marketplaces generally want white backgrounds for product images as it works within their aesthetic, and a light box is quite a simple way to achieve that. They are very inexpensive, I use the Vivitar light box as it is nice and simple, and folds up for easy transport/storage.

You can get quite involved when choosing your equipment for product photography, and we all know that a good product photo can make a world of difference, but just work within your means and keep it simple. Once you start transacting big dollars worth of product, you can branch out and get a little crazy with your setup!